- Industry
- Duration
- Role
- Ownership
- Insurance
- 5 months
- Designer & Strategist
- Swift Marketing Agency
About the project
- Redesign the website with a strong focus on usability and clarity
- Create a clear and structured information architecture
- Visually unify two companies into one cohesive brand
- Deliver a professional, trustworthy digital experience
Quality development
A fully developed, responsive website
built to support long-term growth.
Information organized to help users quickly find relevant insurance
services.
A complete visual and structural overhaul to improve navigation and readability.
The visual direction focused on
simplicity, balance, and trust.
Layouts were designed to guide users intuitively through the website while maintaining a professional tone that aligns with the insurance industry.
- Clear typography and spacing
- Consistent color usage
- Structured content blocks
- Strong visual hierarchy
Branding
Logo & guidlines
Structure
Sitemap
Old sitemap
New sitemap
Webdesign
Design iterations
Results
- Fully redesigned website
A complete website delivered from concept to final implementation.
- Improved usability and clarity
Clear navigation and structured content enhance user understanding.
- Unified brand presence
A cohesive digital identity representing the fusion of two companies.
- Professional user experience
A trustworthy and accessible platform for insurance seekers.